Who are the customer groups of natural products suppliers?

The customer base of natural products suppliers mainly includes the following areas:
Cosmetics and Personal Care
Natural extracts such as marigold extract and niacinamide are widely used in skincare and wash products, mainly targeting consumers who pursue natural ingredients, covering categories such as body lotion and makeup remover products.  ‌
Food industry
Plant extracts (such as apple powder and goji berry extract) are used in food processing, applied in beverages, baked goods, etc., emphasizing natural ingredients in food enterprises.  ‌
Pharmaceutical field
Plant extracts such as Scutellaria baicalensis and ginsenosides are used for drug research and development, mainly targeting pharmaceutical companies and research institutions.  ‌
Functional Food
Oat peptides, soy peptides, and other ingredients are used as functional foods to enhance immunity or control weight, targeting the health conscious population.  ‌
Essential oils and aromatic products
The 20-39 age group is the main consumer group, with a higher proportion of women, but male consumption has shown an increasing trend in recent years, mostly used in the fields of skin care and fragrances.  ‌